750M paper filters go to waste everyday.
It takes 1.5 million trees a year to make the 275 billion paper coffee filters that go to waste every year
36M K-Cups go to waste everyday… that take 500 years to decompose!
A pour over household of two will spend $76 per year on paper coffee filters
A Keurig household of two will spend $408 per year on K-Cups
The type of filter you use when making your coffee will affect the taste. Whether that’s paper, metal, plastic, or cloth all will leave a taste behind in your cup. Pure Over is made entirely of glass, an inert material. Which means you will have no metal, paper, cloth, or plastic taste as you do with other coffee makers that rely on paper, metal, plastic, or cloth to filter your coffee. With Pure Over you taste the coffee, not the filter.
“Pure Over relies on the coffee itself to serve as a filter, it’s a method called cake filtration & it’s genius. And because of that, there is nothing to get in the way or affect the taste of your coffee other than well the coffee itself.” - Caitlin Campbell (https://www.tiktok.com/@cc.campbell)
As an artist founded company, we believe in the power that artists and craftspeople have to make our world a more meaningful and beautiful place. That's why we've partnered with The Crucible, the largest nonprofit organization and art school dedicated to making the fine and industrial arts accessible for all ages, backgrounds, and abilities.
We are proud to donate a portion of profits, and support the Crucible community and purpose with classes taught by our founder, Etai Rahmil.
